Every day, we roll up our sleeves and partner with small businesses and leading nonprofit organizations – connecting them with the people who matter most – through expertly-crafted, integrated marketing programs.
OUR STORY
The Connect Group, Inc. was founded in 2014 by Ann Barnett as a boutique marketing consultancy. Since then, we have grown to be recognized as an award-winning integrated marketing agency. Since the beginning, our focus has been clear: connect nonprofit organizations and small businesses with the people that matter most to the program or product at hand.
In other words, we know that the greatest success in any integrated program comes down to successfully connecting with a business’s target audiences or a nonprofit’s donor personas and prospects. For nearly ten years, we have now worked with more than 30 small- to mid-size businesses and 50 nonprofit organizations nationwide.
Today, we are a network of experienced marketers who deliver integrated marketing programs that include all things online, including content marketing, website design, email marketing, social media, SEO and SEM, paid media, and analytics and reporting.
“… efficient, effective, trustworthy, creative, and competent. I have found these traits to be a rare, powerful, and valuable combination.”
— PRINCIPAL, MANAGEMENT CONSULTING FIRM
OUR FOUNDER
The Connect Group, Inc. was founded by Ann Barnett, a marketing communications executive based in Cleveland, Ohio. For nearly 20 years, Ann has passionately delivered effective and impactful integrated marketing programs with measurable success; she is a creative strategist who is both imaginative and analytical.
Barnett has advanced expertise and experience in online marketing with proven success within both the corporate and non-profit sectors, bringing energetic and authentic leadership to organizations to grow awareness and reach, create sustainable stakeholder engagement, and meet organizational goals and financial objectives.
Her work has been featured in national media, including The New York Times, TIME Magazine, CNN, msNBC, Rolling Stone Magazine, Huffington Post, and NPR, among others. Ann has also placed work in regional news outlets across Ohio as well as various industry, trade, and special interest publications.
Barnett has an M.B.A. from Cleveland State University (CSU) and a B.S. in Business Administration from Virginia Commonwealth University. She is also passionate about continuous education, so she has also studied in doctoral-level classes in marketing strategy and new product development at CSU; obtained a certificate in Digital Transformation from UCLA; and is both Google and Meta certified at a variety of levels.
“… the right balance of understanding and respect for the old way of doing business while bringing everyday finesse and talent to being a change agent ...”
— SR. DIRECTOR OF DEVELOPMENT, NONPROFIT ORGANIZATION
LEARN MORE
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